I have been working in marketing and communication for over 15 years. Eager for new experiences and knowledge, I wore the hat of Marketing Manager for SMEs in various fields of activity for years. I worked in France, Switzerland and I now live in the United States. From now on Freelance worker, I am, for my clients, a marketing manager, project manager, web specialist, community manager, web developer, graphic designer, translator, artistic director, SEO / SEA manager, copywriter... You think it's a lot? Wait, I also speak fluently French, English, German.
What I particularly like about supporting SMEs is the possibility of concretely measuring the results of my work, of being the conductor and the orchestra of your marketing strategy. This versatility allows me to offer my clients tailor-made strategies and solutions, whatever their resources are.
Big data, social influencers, Google SEO and Ads, online advertising... Almost every day we hear about new methods of communication that all seem to be essential for the business. My role as a marketing and communications specialist is to use my overview of the different possibilities, techniques and media, to help you develop a strategy that perfectly matches your needs and resources.
Packaging, traditional printing, Web, application... Managing a project without experience or technical skills is sometimes difficult and takes time. This is why I offer my help to follow-up and monitor your technical projects and thus achieve the best results and the greatest satisfaction. My multiple hats allow me to effectively manage any type of project.
In communication today, everything is about beauty. Even in B2B you need to wow your customers with attractive images. To produce good photos, you need a good photographer, but also a good concept, as well as someone who makes sure that the photos perfectly match your brand universe and your communication strategy.
Knowing what to talk about, what concepts to put forward, choosing the right words, not saying too much and above all captivating your readers are major challenges. Good story telling requires skills and experience. The same is true for translations. Even if you hire an external translator, you should be able to ensure that their work is faithful to your original text.
Are the words SEO, SEA, community management or even CMS giving you headaches? Then this is normal, mastering these constantly evolving technologies requires time and experience. Having worked in a web agency, in particular, allowed me to master a large number of digital tools and technics. Today, I regularly update my knowledge in order to offer you the most suitable advice and support on a daily basis.
Logo, graphic charter, brochure, website, advertising on social networks... Graphic design requires more than technical skills to master Adobe softwares. It also requires a sense of detail, a trained eye, great creativity but also consistency, so that each medium is part of the puzzle of your brand image.
“ Due to her marketing skills, Prune had quickly a deep understanding of the business model of the client and the general needs in branding, positioning and market activities.”
“ Thanks to her creativity and ability to quickly understand our company and market, Prune helped us building a coherent, modern and powerful communication strategy.”